The Porter Five Forces Analysis Paper for Southwest Airlines

| July 29, 2015

The Porter Five Forces Analysis Paper for Southwest Airlines.
> Clearly state in your introduction the primary area or areas you are providing your detailed analysis.
>Analysis is concise, detailed, thorough; accounts for all five forces
>Research is thorough and appropriate for business analysis. Statements are well supported by peer reviewed or scholarly references. Statements must be
well supported by peer reviewed or scholarly references. Remember this is not a commentary…it is a research paper. As such, you must demonstrate that
you performed research and note how you are supporting your analysis.
>Demonstrated understanding of article concepts by applying article concepts appropriately to selected business and industry
Maximum 6 pages in total (excluding Appendix), double-spaced, 12 font
Title Page- 1 page
Written Analysis – 3 pages (written not bulletized)
Porter model illustrating your written analysis – 1-page (this is an illustration of the model that is specific to your company and ties to your written analysis)
Reference Page – 1page
Appendix – As many pages as required to support analysis
APA style and formatting required. However, no abstract is required for this paper

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