Research Methodology

| October 21, 2015

I would like to have a literature review on the following topics, the writers main focus should be on the points that are within the parentheses, please stick to the main points & don’t add sentences that are irrelevant in order to increase the word count. Each point should be discussed with a word count of 200 (+/-20).
A) Research Approach:
(Inductive vs. deductive) add a comparison table that summarises the two points.
B) Research Methodology:
(Quantitative vs. qualitative) at the end add a comparison table, Comparison of qualitative, quantitative, and mixed approaches.
C) Research Purpose:
(Exploratory, Explanatory & Descriptive) add a table that summarises the whole thing, structure, (research purposes, definitions, methods, pros & cons)
D) Time Horizon:
(Cross Sectional vs. Longitudinal) comparison between the two.

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Critically assess the role of fathers in relation to family consumption. Drawing on specific examples evaluate the visual depiction of fathers in contemporary TV or print media (Provide images or links to specific campaigns)
Thesis Table of Content


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