Pyramid of Corporate Social Responsibility

| June 19, 2015

Pyramid of Corporate Social Responsibility
Carroll (1991). The Pyramid of Corporate Social Responsibility: Toward the Moral Management of Organizational Stakeholders, Business Horizons, July-August.

 

More on CSR in marketing:
Marketing: Core Concepts and Applications, Eliott et al (2008), 2nd Asia-Pacific edition, Wiley, pages 70-75. The Library holds 8 copies, CALL NO. 658.8/568
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