Neuro marketing

| June 19, 2015

Neuro marketing
Neuro marketing is a controversial new field of marketing that uses medical technologies such as functional magnetic resonance imaging (FMRI) not to diagnose or heal patients, but to sell products. What do you think are the potential dangers of neuro-marketing in the following instances? What could the benefits be neuro-marketing?
• Political campaigns
• Fast food, alcohol, or potentially harmful products
• Products aimed at young children or teenagers
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