Marketing – Week 5 | Marketing Communication, Branding, and Customer Loyalty

| September 11, 2018

Assignment Steps

· Show research on the matter that is properly cited and referenced according to APA with references

· Create a substantive message would include a personal or professional experience as it relates to the theory, please provide examples. 

· Word count of each substantive participation 120-200 words of each one of the following subjects:

1. Explain marketing communications channels to successfully reach a target audience. Provide examples

2. Differentiate between traditional and new media options in relation to branding strategies. Provide examples

3. What are the various methods used to make marketing communications more effective?

4. Determine branding strategies used for marketing purposes. Provide examples

5. What has Facebook done well and why haven’t others copied all aspects of their marketing plan?

6. Recommend strategies for earning and measuring customer loyalty. Provide examples

7. The Role of Digital Channels in Industrial Marketing Communications. Provide examples

8. Online Marketing Fundamentals. What are the characteristics of a successful brand strategy?

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