Implementing a Performance Management Communication Plan at Accounting

| November 17, 2015

Discussion Question (DQ):
Review Case Study 7-1, ‘Implementing a Performance Management Communication Plan at Accounting, Inc.’, on page 192 (attached).
Evaluate the communication plan developed by Accounting, Inc. in the light of what you understand such a plan should cover. Suggest how it may be improved. Thanks, Craig.
Good answers will be able to explain the reasons in more depth. Excellent answers will be able to raise appropriate critical questions. Weak answers will demonstrate only a partial grasp of what is important in the context of the DQ.
In working out your responses to the Discussion Question, you should choose examples from your own experience or find appropriate cases on the Web that you can discuss. Credit will be given for references you make to relevant examples from real companies.

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