External Environmental Assessment

| July 30, 2016

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External Environmental Assessment The third written assignment is an assessment of the external environment effecting a healthcare organization selected by the student. Due Aug 26th. Purpose: To develop skills for understanding the environmental relationships between various health organizations and their stakeholders and prepare a report on the external environmental factors that affect a healthcare organization′s delivery of care and marketing. Select a health care provider organization, preferably a hospital or physician group practice. Conduct an external environmental assessment for the organization. Be sure to cover all the basic categories of environmental factors. Include a diagram showing the environmental forces you have identified and the interrelationships among them and with the organization. When you have completed the assessment, make a note of at least five apparent threats that are facing the organization as well as at least five opportunities. The organization will probably need to respond to the threats to maintain its mission and ensure success. It may take advantage of the opportunities to maximize its accomplishments. External Environmental Assessment Grading Rubric (200 points) Organization of paper and clarity 10 points Assessment includes: External components 20 points Assumptions about the future 20 points Discussion of critical issues facing the organization 30 points Clarity and completeness of diagram 40 points Five threats 10 points Five opportunities 10 points Citations (per instructions) 10 points Spelling and Grammar 20 points Length of paper (per instructions) 10 points Timely submission 20 points

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