Communication Plan

| May 26, 2015

The company that I have been using for my projects is Suntech solar based in China. The product that I have been discussing is natural cooking gas that the company already offersbut expanding it more internationally.

 Develop a communications plan for your product launch, including both your domestic and international markets.

Write a paper of no more than 1,050 words addressing the following:

  • Evaluate factors involved in developing and managing an effective marketing communications plan for the new product or service.
  • Evaluate advertising and promotion programs for the new product or service.
  • Evaluate the technology trends available to help you market the product or service.
  • Compare and contrast the marketing communication strategies for both your domestic and international markets and explain the differences.

Format your paper consistent with APA guidelines.

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Marketing plan

Category: Marketing

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