Burberry/ International expansion and market entry.

| March 13, 2014

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My module is Fashion Management, this unit is Fashion business research. For this paper, you may need to choose a topic which about Burberry and relate to International expansion and market entry. The topic should be in undergraduate level, not too large. And there is only 2500 words in this research. After that, a 500 words reflective report should be provided based on the business research.
I will upload a handout which shown the detail instructions for each part. You may need to follow the structure and suggested words count. In addition, please do not forget to provide enough appendix, such as questionnaires, GANTT Chart. The data analysis should use SPSS.
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